ረቡዕ 8 ጁን 2016



Fear is a dark

When we see advertisement in recent time  through gradual process  decrease  that means advertisement value is non sense when we see Mari  banner advertisement this advertisement focused on café and break fast house but the advertisement to indicate false information about the house  so that kind of advertisement is for the future not good for me according to culture these advertisement is vary contrary to our culture norms when we see that banner some of the foods is with out our country that means they promote foreign country food so that kind of advertisement is to kill this generation and our country  food product  
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This advertisement to transferred false information  please read it the name and the work of that banner the bannar written word  is not indicate the coffee house but it drowse the coffee image at that banner is that fare this kind of misplaced information  the other ting of that banner is it drowse the peoples image is that related to the  house or the banner its difficult to see  when one advertisement is to promote its clear and easily under stand for the audience



The other thing of that advertisement is the color and the picture of the banner  when we see the the color of the color of the banare its not good its like panting  its not attractive for eye do not control the peoples interest   at that advertisement there is no real information about that banner and there is no address  so in advertisement  ad should be short and precise  its clear for the audience other ways some of or the other thing is good .     
           


This is amazing advert!

At  this time advertisement through process meaningless  in advertisement the peoples to tell the product but there is no enough knowledge for that product b/c the promoters or advertisers  don’t tell the true nature of the product use, quality ,other similar information of the product or service intended to be promoted . as we know  in Ethiopia  there are so many adverts they prepare but the   advertisement is going o wrong way the peoples interest through process to decries  b/c when we see one advert to promoted it is not related to culture norms speech  beliefs  political or social status.



For example when we see EBC advertisement wase meted advertisement  this advertisement is personal advertisement  an advertisement advertised thought  the means of advertisement  dissemination and it includes looking for missing person advertisement I see these advertisement and i Gate so many problems at that advertisement  according to sex the advertiser  is female  why ?iam not agree for that  b/c this product is new and to use easily  for male and females and there is no cooperation   and  idon’t no  the girls work  is she modernist or not b/c she is not taking about wise metade electronics  she is not to tell testimonial about the product.



At that advertisement who is the target audience? there is no real target audience b/c when we an advert time to give in another service how to believe that someone is live in baher dar or gonder  is that rally come to that country and give the service according to time in advertisement law one advert is per minmame 30 seconds but wase electronics advertisement is greater than 60 second this kind of advertisement is  the message is not clear for the audience  its its vary vast and boring so this kind of advertisement is not good.



Garment or photo house

Advertisement  is some times  to control human mind  but in recent time the advertisement price  is value less  When we see am way garment  or garment factory i see a lot of error at that banner  the banner of that advertisement is not clear for the audiences that an advert  at that ban are i see a lot of baby    what they doing there  is that kids advertisement  the banner and the work of that house is not related  the banner advertisement i see a vary happy kids so am inter prat   kids entertainment  some one see that banner it fells like me  so does not repentant the house work





The other ting of that banner according to language  there is no related to our language because the write style of the banner is not include ill trace peoples so how they under stand the message of the banner is that fare that is not our language but most of the time the peoples some one to advert by English that’s like globalization but that isn't globalization  that’s modern colonization  so didn't agree that banner who is the target audience  ? European peoples or Ethiopian peoples  so this kind of advertisement is to kill the young generation  of our country  some times I ask  my self why  the other  country  influence to Ethiopian peoples




 Ithink   the ownare  of the house he wants to promote  clothe house but he didn’t get the main idea  and ther is no  any adresse at that banare  the cloure of the banare is not coontrole peoples minde  so when we see  that banare  the logo of the garment  is not clear  for the audience  and not attract eache of othear   finally whean we see that banare  some times like photo house so donot tellthe trute information about  garmante so this kind of error is not good for advertisement rule.



How to see these banner?


Advertising consists of serious  decision made to answer  the question of  advertisement such as what is the best means of delivering advertiser to perspective purchasers it helps to specify the media for advertisement message target audience  any advertisement shall in its context and presentation not be contrary to the law or morale be free from misleading or UN fair statement  respect the social and traditional values of  the society and not infer age the legitimate interests  of the consumer.


Firstly  am not agree by the banner  B/C this banner  is not good for me by any means of  this banner is sometimes like fruit  house is that fruit house  when one promotion promoted its good  and services should also advert to the society and needs to feed  back . the promotion that  terms forced by the the society  .for example when we see gara juice house and restaurant  the promotion of the banners is food and drink in another  way the juice house advertisement is  not describe the reel work of that juice hose it’s like fruit house  and cafe .


When we see that advert the message is not clear for the audiences that describe about the fruit  not the real work  the color is not attractive for the audience  in advertisement law the written style not regular  B/C  that banner are writes both Amharic and English  the position of that banner is its contrary to traffic police  Generally when we promote an advert  as much as possible clear and brief but when come com to back this banner advert it’s not clear and brief for the audience.